I meet people every day that could benefit from using a Weatherworx System. While driving down the highway one day I stopped by a roadside farm stand. There was an older gentleman selling vegetables. I could see that he did not have any covering from the sun. I asked him if he needed help setting up his canopy. He said he was waiting for his friend that came down every morning and evening to set up and take down his canopy. We started talking more about this and he told me that he spent $180 on the unit, it takes over 30 minutes and is a struggle to set up alone so he must have help. He said he was unable to set it up alone without damaging it in the process. Experiences like this have increased my desire to produce a great quality product that can be deployed by a single person without difficulty.